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Jeff Bezos Explains How Creating The Echo Was A Huge Risk For Amazon That Was Worth Taking

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Jeff Bezos

Amazon debuted the Echo smart speaker in late 2014, and in the subsequent years, it’s become a near-ubiquitous device in homes “more than 100 million Alexa-enabled devices” have been sold so far, Amazon says.

But the device was a major risk for Amazon at the time. “No customer was asking for Echo. This was definitely us wandering,” Amazon CEO Jeff Bezos said in the company’s recently published annual letter to shareholders.
It’s this concept of “wandering” taking big risks on new ventures that Bezos said is central to Amazon’s continued success.
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Amazon’s Echo smart speakers and its voice assistant Alexa were not a sure thing when they first debuted back in 2014.

A small speaker with built-in microphones, connected to the internet, that lives in my house? No thank you!

That sentiment is far from normal nowadays; over 100 million devices with Alexa built in have been sold in the last five years. It is another hugely successful product from Amazon, alongside the Kindle and Amazon Prime.

Amazon Echo

But in 2013?

“No customer was asking for Echo. This was definitely us wandering,” Bezos said in his annual letter to shareholders . “If you had gone to a customer in 2013 and said ‘Would you like a black, always-on cylinder in your kitchen about the size of a Pringles can that you can talk to and ask questions, that also turns on your lights and plays music?’ I guarantee you theyd have looked at you strangely and said ‘No, thank you.'”

That high risk mentality is crucial to Amazon’s strategy .

As Bezos put it in the letter: “As a company grows,everythingneeds to scale, including the size of your failed experiments. If the size of your failures isnt growing, youre not going to be inventing at a size that can actually move the needle.”

In the case of the Echo and Alexa, a major failure with the Amazon Fire phone was turned into a major success with the Echo and Alexa.

“Development of the Fire phone and Echo was started around the same time. While the Fire phone was a failure, we were able to take our learnings (as well as the developers) and accelerate our efforts building Echo and Alexa,” Bezos said.

Over 100 million devices later and that pivot was a massive success

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Kubidyza is a Global Celebrity Blogger, Music Promoter and a Social Media Influencer | Most Influential Blogger In Ghana For Bookings: Kubinho80@gmail.com

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A Serious Boyfriend Will Cook For You When You Visit Him, Not The Other Way Round : Woman Warns Daughter

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Now which mother will give this sort of advice if she really wants her daughter to attract suitors? A young lady identified as Alhaja Gold @Yommmms revealed that her mother warned never to cook for her boo nor tidy up his place whenever she visits him because according to her, any serious man would ensure his house is clean and there is cooked food to eat.

She wrote; “Everytime I’m going over to see a boy, my mother warns me not to cook or clean in his house. ‘If he’s a serious person, he will make sure you’re coming into a clean house and there’s something for you to eat.’

Guys, what do you think about this, will you entertain such a woman in your life based on this advice her own mom gave her? We are waiting for your views.

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Forget Obinim, Obofour And The Rest; I’m The Most Powerful Ghanaian Preacher : Opambour Explains Why

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Opambour

Founder and leader of Ebenezer Miracle Worship Center, Reverend Ebenezer Adarkwa Yardom aka Opambour has stated categorically that he is the most powerful Ghanaian preacher all other things being equal.

His assertion comes just after Bishop Obinim asserted that he is the most powerful man of God in Ghana and that his colleague pastors don’t come close to him in the spiritual world.

Bishop Opambour’s assertion seems to be a subtle response to Obinim who is the founder and leader of the International Godsway Church. However, Opambour in a recent television broadcast revealed that he is the only one God has given him the power to do his work both spiritually and physically.

“Let me tell you something when they talk about the power of God you don’t understand. You have to come so that I can tell you how the power of God looks like because I am the only person he has given his power. He has given me all the powers to do his work spiritually and physically. There is nobody powerful in Ghana than me…so come and let me help you”. Opambour revealed in a recent telecast on Prophet 1 television.

He, therefore, called on anyone who needs his help to consult him because no one comes close to him in the spiritual realm. He added that those who’ve never had an encounter with His should run to him as soon as possible.

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Bro Sammy To Face 15 Years Imprisonment If Found Guilty : FDA

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Bro Sammy

Gospel musician Brother Sammy is likely to face 15 years imprisonment and could also be fined a maximum amount of 180,000 cedis if found guilty.

According to the Public Relations Officer for the Food and Drugs Authority, James Lartey, the gospel musician flouted the law when he advertised his drug on social media without approval from the agency.

“We’ve reported him to the police because he has flouted our law. Well, this is an offence against the law, so we’ve left everything for the police. So the police will be doing the investigation and questioning, and if found guilty he will be sent to court.

According to the Public Health Act, Act 851, when you flout the law and you’re found guilty, you’ll pay a minimum fine of GHs 90,000 or maximum fine of GHs 180,000 and then if the Judge decides to jail you, the minimum jail term is 15years and the maximum is 25years or the Judge can say he will do both” he disclosed.

He also stated that his outfit is putting measures in place to bring offenders like Bro Sammy to book for selling unapproved products.

The gospel musician was arrested over the weekend after he revealed that he has the cure for cancer, diabetes, Asthma and the deadly HIV/AIDS.

Bro Sammy stated that his drug which is ‘Spiritual Divine Healing Water’ was a revelation by God.

He was however invited by the Food and Drugs Authority to aid in the investigation because his so-called healing water was not approved by the agency.

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